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Bing Following in Google’s Footsteps

Microsoft announced last week that they are also taking steps to improve search rankings for those websites that are mobile-friendly.  We all know that Google took similar steps last month, in what some were calling “mobilegeddon,” so the future of mobile-friendliness is definitely here.   And although Bing’s change isn’t quite as drastic as Google’s, there are still some things you need to know.... Continue Reading

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If Your PPC Traffic Is Not Converting to Sales, Then This Might be For You…

Are you tired of wasting your money on clicks that don’t lead to conversions in Pay-Per-Refine Your Keywords to Improve PPC ResultsClick (PPC) advertising? Use these tips to generate more targeted traffic, produce a higher ROI, and avoid wasteful spending in your PPC marketing campaign.... Continue Reading

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SEO Tip of the Month

 It may sound like common sense, but people searching for your business on the internet locally are going to convert to a sale faster than someone searching across the country.  Take advantage of these high conversion searches and expand your presence locally online.  Here are a few tips to think of:... Continue Reading

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Bing and Yahoo! Join Forces

Yahoo! and Bing the second and third largest internet search engines, respectively, have recently formed an alliance that is shaking up the world of search engine marketing. Both search engines will remain separate websites and retain their individual look and feel, but Yahoo! results are now powered by Bing’s search algorithms. This means that a search in Yahoo! will generate very similar results as the same search in Bing.... Continue Reading

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