It’s time to introduce you to another new employee! Today, meet Zach Williams, who is one of our Digital Marketing Advisers. Zach’s job is to educate our dealers on how their digital presence can increase their business. My name is Zach Williams, I was born and raised in Hampton Roads, Virginia. I went to Virginia […]
Times are changing in the rise of inbound marketing, which refers to marketing activities that bring in customers, rather than having to go out to get a prospects attention. It used to be rare to get inbound leads, but that is quickly disappearing. Social media alone provides an abundance of information about prospects leading them […]
When it comes to marketing and driving engagement on Twitter, you may feel like you are walking uphill, in the snow, both ways with no shoes on! With 20 Million profiles on Twitter being fake and only 23% of brand posts generating any type of interaction, Twitter can seem like a tough battle for marketers […]
Remember when it was enough to just have a decent-looking website with a few pretty pictures? How times have changed!! Business owners are constantly having to think of new, innovative ideas to grab potential customers attention once they land on their website. This is where video marketing comes into play. Many marketers know that they […]
A great website invites visitors to take action, and there is a simple way to easily direct visitors to the desired action you want them to take. It’s called a call-to-action, or CTA for short. And the action that you want them to take can be anything you want them to do, such as request […]
Having a social presence isn’t just about interacting and engaging with your customers on another level. It also has huge search benefits for your business. Below is our Social Sweetness Guide: The Sweet Combination of Social and Search which highlights 4 benefits social media has on your search rankings. Click to learn more!
By now, you probably got the hint that we highly recommend your dealership having a presence on Facebook. Many feel that searching for a business on Facebook and learning they don’t have a Facebook page, would be like searching for a business on Google and not finding a website: It just shouldn’t happen. As much […]
For many customer service teams, the approach is to always respond when an issue arises. But to truly become a dealership that out-supports your competition, your customer service mindset must shift from a reactive to proactive approach. By becoming proactive, your dealership will be able to delight your customers instead of just satisfying them. Here […]
Commercial Web Services has been busy rolling out new services, adding new employees, redesigning websites, and much more! With all of the hustle and bustle, we thought it would be a great idea to reach out to our new Customer Service Manager, Jen Hansen, to get her take on staying focused during the busy times. […]
Customers are the make it or break it point for your business. Good, loyal customers are dedicated to your business and promote it to their friends, family and coworkers. They become your greatest form of marketing. But unlike your other forms of marketing, the hard part with customers is that they can’t be bought. So […]