Clean Your Website, Care for Your Visitors

SocMedApril.callout.final (5)Spend only a few minutes on a cluttered, design-disaster homepage, and you’ll quickly be running away! Today, customers want to visit websites that are clean, well-organized, focused, and, honestly, pleasing to the eye. Your website’s design says a lot about your business and brand, as we discussed in our “Killer Homepage” blog post. Just like you wouldn’t let your physical store fall into disrepair, you shouldn’t allow your site to become cluttered, confusing, or out-of-date.... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather
post

Social Media: Must or Bust? Part 3

You now know that social media improves your search engine rankings and allows you to develop industry connections and customer relationships. For our final post about this topic, we want to let you know how social media allows you to grow your reach. ... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather

Email Marketing Basics

No matter what kind of business you run, it is a well known fact that much of ourpopulation today currently owns at least one email account. Have you ever thought about using email as a tool to generate revenue for your business? 3d postman with envelope and bag... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather

How To: Create Your Own Social Community

You have a Facebook fanpage, a twitter and now a blog or are at least thinking about a blog for your dealership. Now what? It’s time to start creating your own online community. Why? To help establish credibility, drive more traffic to your website, increase your rankings among the search engines, increase customer loyalty and retention, engage with your prospects… I mean the benefits really are endless!... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather

Buyers That Speak for Your Business Online, Bring You Business Online!

Testimonials are Online WOM MarketingAs consumers, we have preferences, and our preferences are so unique that they can be conflicted with the plethora of options that are put in front of us every day. As a result, we are encouraged to measure several variables before making purchases. We compare substitutes, complements, brands, packaging, price, overall lifetime value of the product or service, and we look for signs of credibility. Sometimes, a brand name just doesn’t speak loudly enough for a product’s reputation, so we reference the next best definer of quality by seeking the opinions of people who have purchased the product or service before – essentially, known as Word-of-Mouth (WOM) advertising/marketing.... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather

Is your E-newsletter Worth Subscribing To?

An effective e-mail newsletter (e-newsletters) paired with social media tactics can grab a hold of many potential customers for your business rather than just relying on e-mails or social media alone.... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather