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Kickstart Your Commercial Dealership’s Social Pages With Our Content Suggestions!

Do you want to be more active on your dealership’s social pages, but don’t know what to post? Lucky for you, we’ve come up with a lot of suggestions for posts that will help you engage with your followers on social media. We brainstormed and outlined post examples specific to different departments at your dealership, including your parts department, your front desk team, and your sales department. In our guide, you will also find tips to enhancing your social page’s presence without even having to post. Check out these tips by clicking the button below and let us know what you think!... Continue Reading

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Five Tips for Your Social Media Spring Cleaning

In earlier posts, we’ve described exactly why you should use Facebook for your dealership and offered insight into how social media affects your business’s search rankings. If you’ve taken the next step of setting up your social media platforms, then possibly you’re now faced with that unsure feeling of just how to leverage your social media presence to help your dealership.... Continue Reading

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Best Practices for Email Marketing

Email MarketingWith over 122 billion (yes, BILLION!) emails being sent per hour, it can be quite challenging for businesses to get seen in a recipient’s crowded inbox. But fear of getting lost in crowded inboxes doesn’t mean you should throw in the towel with creating an email marketing campaign. In fact, for every $1 spent on email marketing, the average return is $44.25, making email campaigns quite effective.... Continue Reading

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Getting Started With Twitter

Twitter, ContractorsA few weeks ago, we shared with you  why you should have a Twitter page for your business in our post, “Why Use Twitter?”  But more importantly, your dealership should have a Twitter page because your customers are on it, and they are searching for industry-related businesses, like your dealership, to follow and interact with. In fact, 53% of Twitter-using contractors follow at least one industy-related source on Twitter and ⅓ of contractors tweet on a weekly basis.... Continue Reading

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Why Use Instagram?

Social MediaInstagram is a unique social platform for your dealership to be on because it is centered solely on image and video sharing. With 200 million active monthly users, and 60 million photos posted per day, Instagram has grown rapidly since its launch in 2010.  In fact, it is currently the fastest growing social media platform. However, there are very few commercial truck, equipment and/or agricultural businesses using it. That means there is a huge opportunity for your dealership to be one of the firsts in the industry and a step ahead of your competition.... Continue Reading

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Why Use YouTube?

YouTube, Social MediaYouTube was launched in 2005 and has grown exponentially over the years as people share their ideas and passions on a daily, sometimes hourly basis. In fact, according to YouTube’s most recent statistics, 100 hours of video are uploaded every minute and more than 1 billion unique users visit the site each month. Taking advantage of YouTube’s reach and opportunity to show off your products and services through video is a great benefit to your dealership. But why?... Continue Reading

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Why Use Twitter?

Social Media, TwitterTwitter is a social tool used to keep followers up to date with short updates, comments, or thoughts in real-time. Being limited to only 140 characters, it is a quick and easy way for people to connect to the world around them everyday. In fact, for most, it is becoming part of their daily routine, which is a great bonus for your dealership.... Continue Reading

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The Changing Marketing Landscape: Outbound vs Inbound

Marketing has been morphing for years now, driven by consumer behavioral shifts and advances in technology, and we want to make sure your dealership is up to speed with it all.... Continue Reading

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Email Marketing Basics

No matter what kind of business you run, it is a well known fact that much of ourpopulation today currently owns at least one email account. Have you ever thought about using email as a tool to generate revenue for your business? 3d postman with envelope and bag... Continue Reading

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