As expected, Facebook has been making some adjustments to its algorithm again in order to keep its users interested and served the most engaging material. Social Media Today reported that the social media giant has, as usual, made many new tweaks to increase positive user experience. However, one change in particular will impact Facebook marketers’ […]
How would you feel if you had the option to switch between multiple newsfeeds on Facebook – one that exclusively had your friends’ posts and the other your news content? Facebook is currently testing this option out in select countries, which has raised some questions on how business pages will be affected by the possible […]
Taking on social media marketing for your business can be an overwhelming task even from a creative and consistent posting standpoint. Then add on top of that the vast amount of social media metrics that each platform provides, and it’s enough to make your head spin! While it’s great to take a long hard look […]
You probably know by now that most, if not all, of your potential and current customers are part of Facebook’s massive community. With 890 million people signing into Facebook every single day, your target audience is bound to be one of them! The problem is, posting on Facebook alone is not enough anymore, especially for […]
Last week we introduced you to the hashtag, and more specifically how it works on the platform it started on, Twitter. Since then, the hashtag has expanded it’s reach and is now common on Facebook too. This week we want to talk to you about how to use the hashtag on Facebook. Similar to Twitter, […]
Marketing has been morphing for years now, driven by consumer behavioral shifts and advances in technology, and we want to make sure your dealership is up to speed with it all. Until recently, marketing efforts consisted almost entirely of what is called outbound marketing. This is the traditional form of marketing where the company initiates […]
It has been a long anticipated question ever since Facebook rolled out the Timeline for personal pages– When will the Facebook’s Timeline be available for businesses?! The question has now been answered. Instead of fearing another Facebook rollout, it’s time for businesses to focus on mastering effective content marketing. Starting March 30, 2012 all Facebook Fanpages […]