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Kickstart Your Commercial Dealership’s Social Pages With Our Content Suggestions!

Do you want to be more active on your dealership’s social pages, but don’t know what to post? Lucky for you, we’ve come up with a lot of suggestions for posts that will help you engage with your followers on social media. We brainstormed and outlined post examples specific to different departments at your dealership, including your parts department, your front desk team, and your sales department. In our guide, you will also find tips to enhancing your social page’s presence without even having to post. Check out these tips by clicking the button below and let us know what you think!... Continue Reading

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Recent Feature: Big Iron Dealer

If you missed our talk at AED Summit last month, you can catch up on what we disscussed in this recent feature on Big Iron Dealer where they recount our tips on social media for your industry. We pride ourselves on not only being industry experts in the realm of social media, but also for providing a social media management service exclusively for the commercial industry! Connect with us at marketing@commercialwebservices.com for more information on what this offering looks like. And check out the article below to see what we suggest you do on these platforms!... Continue Reading

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The Social Buzz: Facebook Marketplace

If you are using Facebook’s mobile app you might have noticed a change at the bottom of your screen recently! What used to be Facebook’s messenger icon has now transformed into a little window with a scalloped awning. At the beginning of October, Facebook rolled out a new feature on their mobile app called Marketplace. Marketplace will allow mobile Facebook users to access their local buyers and sellers market the same way they would on Craigslist or eBay. Similar to Craigslist, buyers are able to communicate with sellers but cannot make e-commerce transactions on this platform. ... Continue Reading

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A Do’s and Don’ts Guide to Marketing on Facebook

Facebook can help publicize your business to the next level if done the right way. With countless information flooding your newsfeed at all hours of the day, how do you decipher what is right and what is wrong for your business? To get the most of out of Facebook, use these simple tips and start seeing results. Do's-&-Don'ts-Guide-to-Marketing-on-Facebook-2... Continue Reading

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Make Your Holiday Social Campaign Shine

It’s the holiday season and there’s no better time than now to show some holiday spirit in your social campaign! It’s the perfect time to take your social media campaign to the next level and get your followers feeling merry and bright! Don’t forget to follow the golden 80/20 rule for content generation…even around the holidays, people want that warm, personalized message on their News Feeds, not just promotions or advertisements for your business. ... Continue Reading

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Social Sweetness: The Value of Social & SEO

Having a social presence isn’t just about interacting and engaging with your customers on another level. It also has huge search benefits for your business. Below is our Social Sweetness Guide: The Sweet Combination of Social and Search which highlights 4 benefits social media has on your search rankings. Click to learn more!... Continue Reading

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Facebook Pages Update: Response Time

Facebook is taking another step to help improve customer service through business pages: Response Time. Pages that have allowed people to contact the Page will soon be able to promote how quickly they are responding to customer questions. With this change, Page admins will see a response rate and response time when they log into the page, and if the rate is high, this measurement will also appear to Page visitors via an icon below the cover photos.... Continue Reading

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Latest Facebook Algorithm Update: Lingering

Facebook announced last month that it will now take into consideration how long a user spends on a particular story. In the past, likes, comments and shares were the main factors in their News Feed algorithm. And although these still play a major role in whether or not your post will appear in News Feeds, Facebook recognized that by spending time on a particular post also shows interest.... Continue Reading

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What Not To Do On Facebook

By now, you probably got the hint that we highly recommend your dealership having a presence on Facebook. Many feel that searching for a business on Facebook and learning they don’t have a Facebook page, would be like searching for a business on Google and not finding a website: It just shouldn’t happen. As much as you want your business to have a presence on search engines, you should also want to have a presence on Facebook. After all, using Facebook for your business allows for customers to interact with your business in a new, more personal way, and increases the likelihood of a customer making a purchase. In fact, a business’s Facebook fans will purchase 35% more than a typical customer.... Continue Reading

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Facebook Ads Update: Now Easier To Reach Your Dealership

Last month we introduced to you the topic of Facebook Advertising and whether or not it’s something your dealership should consider trying. We know that Facebook ads are very effective at reaching target audiences, as our results from running them have been great. But now, Facebook is making it even easier for customers and prospects to contact you, making this advertising option a must for your dealership.... Continue Reading

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