How to Market Content with Authenticity
28Mar

How to Market Content with Authenticity

If you’ve worked with any marketer, you’ve probably heard him/her say the phrase “Content is King.” In today’s world, where every individual is inundated with content from every which way, it can be hard to get your messaging through the noise. Today, we want to provide you with some eye-opening statistics from a recent Stackla […]

The Best CTA Button for Your Facebook Ads
07Feb

The Best CTA Button for Your Facebook Ads

Within the current digital landscape there is an insane amount of advertisements published every day, to put it flatly. In fact, marketing experts estimate that Americans see about 4,000-10,000 ads every single day. So how can your dealership get your advertisements through the noise, particularly on Facebook? As a company that strongly encourages our dealers […]

Spooky Marketing Mistakes
30Oct

Spooky Marketing Mistakes

With October coming to a close, you know what that means! No, we don’t mean that extraordinarily early onset of Christmas decorations, but rather the widely celebrated Halloween holiday! Staying in theme with this horror-filled festivity, we wanted to share some marketing mistakes that are murderous for your business strategy. Sick of our Halloween references […]

New Authorization for Facebook Page Managers
27Sep

New Authorization for Facebook Page Managers

Facebook recently rolled out a new process for Facebook Page Managers in order to obtain better transparency and monitoring of business pages posing as credible sources. So what is this new process and how does it affect your dealership’s Facebook page administrator? We have the answers. Facebook is now asking the Page Administrators of larger […]

Visual Marketing
26Jul

Here’s Why Visual Marketing is the Best Marketing

It’s no surprise our society has become drawn to imagery and video. We see this type of media everywhere, particularly the growing presence on social platforms. Platforms like Instagram, Pinterest, Snapchat and YouTube all rose to popularity quickly and include minimal text. So why is it useful for you to be including imagery in your […]

05Jul

Split Testing on Facebook

There’s been a decent amount of discussion between marketers and social media managers following Facebook’s decision to make some newsfeed algorithm changes this past winter. The change came in an announcement from Mark Zuckerberg this past January as a result of their initiative to ensure that users’ time was being “well spent” on the platform. […]