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Mobile Marketing: Micro-Moments Defined

Buzz about mobile continues to increase as businesses, social platforms, and even search engines focus on the growth and ease of its use. Hopefully, after our last post on the importance of being mobile, we’ve convinced you that not having a mobile website nowadays is a huge mistake.... Continue Reading

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Keyword: Winning

Can you name the top keywords searched for your business? Having just finished up a refresher course on SEO fundamentals, I wanted to share my biggest take away with you, our dealers, for ranking on Google: keywords. We’ve said it before and we’ll say it again, it all comes down to being found online. And good news- Google actually provides some free tools to help you figure out what people are searching! Our in-house search services team has also contributed to our findings on keywords and how they can impact your business. ... Continue Reading

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The Importance of Being Mobile

While most of us are personally mobile in some way, shape, or form, sometimes it’s easy to overlook the value of our businesses being actively mobile in today’s ever changing world. In a recent post we shared, we talked about how Facebook is promoting and integrating mobile shop-ability with their new feature, Marketplace. The leaders at Facebook understand that there is an inherent urgency in searching on your phone that indicates you are actively thinking about making a purchase, and that the purchase need is fairly immediate.... Continue Reading

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The Ultimate Guide To Social Media Image Sizes

Coming up with a social strategy and posting regularly is hard enough! But now you have to remember if a Facebook profile pic is 160 x 160. (Or was it 200 x 200?!) And what image size is ideal for posting on Google+ or LinkedIn? With so many questions and sizes to figure out, we created this guide to help you navigate the seven seas of social media image sizes.... Continue Reading

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Tips for Being Mobile Friendly

As many web professionals are aware, Google announced last April that mobile-friendly websites will rank higher on search engines. People at the time referred to this as “Mobilegeddon,” but when the news settled, the update didn’t  make the impact one thought it would,because there weren’t enough mobile friendly websites at the time. However, if you didn’t  jump on the bandwagon yet, then times up! Google recently announced that starting in May, the mobile update will be given more weight in the ranking algorithm. ... Continue Reading

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Explaining Google Algorithms

As consumer behavior shifted over the years, search engines have changed their search algorithms to match them. Afterall, they are in the business of providing consumers with the most accurate information to help them make a purchasing decision. Has your business’s SEO practices changed as well?... Continue Reading

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Why Use Google+?

social media, Google+Now Facebook and Twitter are two of the largest social sites, and if you aren’t on both, you’re at least on one. But what about Google+? It recently has suprassed Twitter and is now considered the second largest social network. But what benefits does having a presence on Google+ reap for your dealership?... Continue Reading

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Sometimes Keywords & Backlinks Aren’t Enough to Improve Search Rankings

Frequently updating your business’ website helps create a quality user experience, but did you know that it could also help improve its search engine rankings? This means not relying solely on keywords and backlinks to help your dealership’s site surface in resultsFresh Content For SEO - Cherrell Paige and increasing your efforts to create new content!... Continue Reading

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