Does Social Media Really Benefit My Search Rankings?

Social & SearchAs search engines shift their priority for rankings from emphasizing the technical aspects of SEO, such as keywords and link-building, to delivering more personalized results, social media becomes more important. Why? Because social media specializes in the signals that search engines are craving right now: identity and relationships.... Continue Reading

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Spring Cleaning and Your Website

Spring has sprung! This means it’s that time of year again to clean out your closets and wash the cars! However, in the midst of all of the spring cleaning, have you thought about cleaning up your website as well? Often websites have a tendency to accumulate clutter over time from adding pages, content, links and images if they are not regularly managed. This is why it’s a great time to run down your website page by page, remove those outdated specials and announcements, and refresh your content to reflect what’s happening at your business this season.... Continue Reading

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