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Tips for Being Mobile Friendly

As many web professionals are aware, Google announced last April that mobile-friendly websites will rank higher on search engines. People at the time referred to this as “Mobilegeddon,” but when the news settled, the update didn’t  make the impact one thought it would,because there weren’t enough mobile friendly websites at the time. However, if you didn’t  jump on the bandwagon yet, then times up! Google recently announced that starting in May, the mobile update will be given more weight in the ranking algorithm. ... Continue Reading

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Investing in Your Employees

Knowledgeable and happy employees equal happy customers. Companies need to realize that an excellent customer experience is the MOST important. If your customer experience runs with ease, then your company can competitively differentiate themselves. Positive customer experiences occur at every level of the organization, whether you’re at the bottom or the top, but the customer service agents are especially on the front line of battle. ... Continue Reading

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14 Ways to Use Video Marketing

Remember when it was enough to just have a decent-looking website with a few pretty pictures? How times have changed!! Business owners are constantly having to think of new, innovative ideas to grab potential customers attention once they land on their website. This is where video marketing comes into play. Many marketers know that they need videos on their website, but most don’t know where to start. ... Continue Reading

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