post

Video Marketing in 2017

We introduced the concept of video marketing for the first time in 2016, and then again in our recent blog post on the declining consumer attention online. Since discussing the importance of creating attractive content that grabs consumers attention, we have resolved that video marketing is an excellent tool to stimulate reach and engagement this year. After all, over half of people watch videos online every day! Social media has undergone a notable shift toward this trend in the past few years with the rise of social video channels such as Snapchat, Instagram Stories, Facebook Live, and now 360 video! In fact, Facebook has just recently changed their algorithm to place video content higher than other forms of content on your newsfeed. All of these contribute to why the marketing world is setting its sights on video as it’s primary avenue to experiment with in 2017. ... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather
post

The Anatomy of a Successful Website

Wonder what pieces of the “website puzzle” really matter? We’re going to dive into the must-haves of a business website so you don’t miss a crucial page or feature! ... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather
post

14 Ways to Use Video Marketing

Remember when it was enough to just have a decent-looking website with a few pretty pictures? How times have changed!! Business owners are constantly having to think of new, innovative ideas to grab potential customers attention once they land on their website. This is where video marketing comes into play. Many marketers know that they need videos on their website, but most don’t know where to start. ... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather
post

Five Tips for Your Social Media Spring Cleaning

In earlier posts, we’ve described exactly why you should use Facebook for your dealership and offered insight into how social media affects your business’s search rankings. If you’ve taken the next step of setting up your social media platforms, then possibly you’re now faced with that unsure feeling of just how to leverage your social media presence to help your dealership.... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather
post

Meet one of our Featured Dealers: Ahearn Equipment!

Ahearn Equipment understands the value of keeping an up-to-date website that accurately represents their brick-and-mortar business. We want to recognize this dealership for taking the extra time to really use the product the way it is meant to be used. Below are some helpful tips in maintaining your website and how this dealer illustrates this best on their website.... Continue Reading

Facebooktwittergoogle_plusredditpinterestlinkedinmailby feather